01
Introduction
I am Hema
product designer
I found product design through human factors engineering and enjoyed the human-centered perspective that falls in the middle of functionality and usability. While continuing to develop this craft, I am also focusing on becoming a better mentor and leader.
I’m always curious and love exploring new places and things.

02
EXPERIENCE
Education
Master of Engineering (MEng)
User Experience & Human Factors
University of Toronto, 2021 – 2023
Bachelor of Applied Science (BASc)
Mechanical Engineering
University of Toronto, 2014 – 2019
Work Experience
User Experience Manager
PCLaw | Time Matters, 2022 – 2023
UX/UI Team Lead
Maropost, 2021 – 2022
Usability Consultant
Hema Nookala – Wild Roots Design, 2021-Present
UX Design Teaching Assistant
BrainStation, 2021
Consultant
Mensana, 2019 – 2021
03
Skills
I have an intense love for learning, a deep curiosity to discover the unknown and wonder for the thrills of the world. I push myself to try new things and become a better teammate, leader and designer.
Skills
UX Research
Interviews
Usability Testing
Heuristic Analysis
Surveys & Questionnaires
Persona Development
User Journey Mapping
Interaction Design
Prototyping Tools (Figma, InVision, Framer)
Information Architecture
Accessibility & Inclusivity
Ideation
Brainstorming
Concept Development
Functions Development
Capabilities Assessment
Affinity Mapping
Risk Matrices
04
Hobbies
Apart from UX, I occasionally do some writing in the form of blog posts or articles. Take a peek if you’re interested.